Truth in Advertising

In the back seat of my Matrix on the way to Boston in November, 2012

In the back seat of my Matrix on the way to Boston in November, 2012

I am not a natural redhead. This is made evident by my dark brown eyebrows and dark roots that grow in every 2-3 weeks. Most of the time I’m more like a calico cat, with my hair a mixture of the last several colors I’ve dyed it. Some colors grab better than others and some fade so there’s always a unique mixture of red, brown and currently, burgundy dancing through my tresses. I color my hair myself because my indecisiveness would be a rather expensive salon habit.

I don’t like to go along with the crowd, never have. My family moved from the country into a rather large suburban school district when I was 13. It was a huge adjustment for a shy, semi-reclusive girl like myself. One of my first days in school a gaggle of popular girls bounced over to where I was sitting in the cafeteria and asked me if I liked New Kids on the Block. I said no and their perfect little noses wrinkled in disdain while their doe-eyes widened in surprise. From that day on I was an outsider.

In high school I was called a witch because I liked reading fantasy novels and wearing dragon-themed jewelry now and then. I was never impressed by boys teasing me or rough housing near me in an attempt to flirt with and impress me. That’s how I earned the “rhymes with witch” moniker. I was happy when high school ended and I saw almost none of those people ever again.

I’m genuine, the real deal, a no-nonsense chick who says what’s on her mind. Quite often my bluntness and sarcasm catch people off guard. I am also a nice girl who was raised with manners and has never forgotten them. When I say please and thank you, I mean it.

I shall reiterate what I said in Writing Every Word. When I post something, whether it’s a Tweet, Facebook status or DM, I’ve taken the time to write it out. I don’t auto-follow or auto-unfollow, I take the time to click on the appropriate buttons. My standard “Thanks for the follow! I followed back :)” is always typed out in that moment and I try to hashtag something relevant to the new follower.

Now that I have a published e-book on Nook and Kindle, I’ve entered the fun world of marketing my story. I read tweets all day long of other authors advertising their books and my goal is to stand out from the crowd. I’m sure that’s every author’s goal. I will schedule tweets but they won’t be the same thing over and over. I won’t be paying anyone to help me advertise because no matter how much they promise to speak in my personal voice, they can’t. There’s only one me. I’m a paid ghost writer as a side job, I’m not about to pay someone else to ghost write for me.

A book teaser I'm working on

A book teaser I’m working on

One more thing: my tweets and posts will never be only about my book or my blog. Last night’s tweets were mostly about the Boston Bruins playing in The Stanley Cup Finals. I’m a human, not a robot and I don’t exist solely to promote my work. I exist to interact, be social and discuss all sorts of topics, not just writing. Perhaps this goes against tons of marketing “rules” but rules and I don’t get along sometimes. The occasional fiery redness of my hair might come from a bottle, but the fire and feistiness within me is 100% natural!

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About Lidancie Arts

I am a single mother of two daughters and I am a tough, independent woman. My creative passion carries into my writing and jewelry design. Through blogging, I share my experience, perspective, and how I hope to improve the world one word at a time.

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